How to Keep your Tweets Fresh

Believe it or not regularly updating your tweets will help you drive more traffic to your site. Enthusiastic Twitter users like to follow people who post consistently.  With only 140 characters at a time, it's easy to fit in a couple of Tweets daily - just setup a schedule for yourself and stick to it!  You can reply to tweets addressed to you at the same time.  This doesn't mean that you have … [Read more...]

Start Planning Boutique SEO this Spring for an Optimized Site by Black Friday

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It never fails, a client contacts me in October asking how they can get good SEO rankings for their online boutique in time for the Christmas season. Breaking the news is never easy and I always feel like I should have done more to let people know that good SEO takes time; while there are things you can do in October to help, you will not see the traffic your site deserves if you don't start … [Read more...]

SEO First Steps – Finding Your Niche Keywords and Phrases

One of the first things to do in terms of optimizing your site for SEO is to find and refine your keywords.  Although major search engines no longer use keyword tags in their algorithms, your keywords are one of the most important factors in creating your content.  Start by listing about 10 words that you think people might search under when looking for the services or products you offer. It's … [Read more...]