How to Improve Your Lead Conversion Rate

The Always Be Testing webinar from HubSpot has some great ideas for marketing your business. It's geared toward smaller businesses with smaller budgets and does a great job of breaking down the jargon. Want to know the difference between inbound marketing and outbound marketing? The webinar starts out with a clear discussion of the terms and moves into explaining how to get the most out of a … [Read more...]

Get the SEO Scoop with Website Grader

If you've ever asked yourself the following questions: How well is my website doing? Is it getting traffic? Does it have SEO problems? How popular is it in social media? Then Hubspot's Website Grader is for you. Just type in your URL and if you'd like, one of your competitors, and get a customized website grade along with tons of useful information about how your site was doing and how you can … [Read more...]

Need a little motivation…

"Life is a series of near misses. But a lot of what we ascribe to luck is not luck at all. It's seizing the day and accepting responsibility for our future." ~Howard Schultz … [Read more...]

The Easiest Way to Add your Sitemap to Google

If you haven't already done it, or you haven't updated in awhile, adding a sitemap to your google webmaster tools will help get Google to crawl and index more of your boutique or website, more often.  It's super easy to do with xml-sitemaps.com. Just follow their "4 Easy Streps" on the front page and in less than 15 minutes you can get your sitemap set and ready to go. Remember, any time you add … [Read more...]