SEO and Meta Tags: No More Foolin’

by Scott Lindsay When an online marketer is designing and setting up web pages they may use a Meta information to allow search engines to gain an understanding of what their website or web page is designed to do for visitors. Once upon a time in the land of Cyber it was believed that a Meta Tag could be the silver bullet that allowed you to gain high rankings in search engines. The fairy tale … [Read more...]

SEO First Steps – Finding Your Niche Keywords and Phrases

One of the first things to do in terms of optimizing your site for SEO is to find and refine your keywords.  Although major search engines no longer use keyword tags in their algorithms, your keywords are one of the most important factors in creating your content.  Start by listing about 10 words that you think people might search under when looking for the services or products you offer. It's … [Read more...]

Paying for SEO Services

People often ask me whether it's worth it to pay a company for SEO services. I used to say no, but have begun to rethink it. I have never used an SEO company but I think that their services could be worthwhile. If I was going to look into using one, I'd be very wary of anyone who promises specific results, such as first page ranking in Google. However, I think it could be worthwhile to hire … [Read more...]